No doubt, 2020 was one of the most difficult years ever for a lot of us, and maintaining a business was a tremendous challenge. This great video features a photographer breaking down his income for the year in exact amounts to give you a good idea of how things have changed since the start of the pandemic.
I have noticed a huge trend of photographers calling themselves creative directors. On the social media app Clubhouse, there was a wave of creative directors. I hosted rooms to educate the photography community on what a creative director does and why calling yourself a creative director prematurely might hurt your growth.
Wedding photography is a very competitive business, and with so many options, many couples will make initial decisions based on what they find on your website. So, should you include your pricing on your website, or is it better to save that for a phone call or in-person consultation? This excellent video discusses the topic.
It takes a lot of hard work to become proficient enough with a camera, lighting, and post-processing that you can consistently produce compelling, high-quality images, but translating that to a thriving business is another skill entirely. If you are ready to start bringing in money for your photography skills but are unsure where to start, check out this great video tutorial that will give you some steps in the right direction.
It can be easy to get caught up in the practical side of photography, particularly if you are running a business, and to lose sight of the artistic side of it. However, we all first picked up cameras because we enjoyed the creative process and the ability to express ourselves through the medium. So, how do you find success if you have devoted yourself to being an artist photographer? This insightful video essay explores the topic.
