I’m a long-time Apple fan. I’m thoroughly in the ecosystem, with MacBook M1 Max laptop, a Studio Mac, iPad Pro, and iPhone. I’ve also had the Apple Watch since the first edition and now have a Series 7 Apple Watch planted on my wrist.
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What Did WWDC 2021 Bring for Artists and Creators?

On June 7th, 2021 Apple streamed their Worldwide Developers Conference Keynote for 2021. This keynote had been eagerly anticipated, as we’re now halfway into Apple’s transition to Apple Silicon, and many people have been waiting to see what new software will go alongside the impressive hardware launched at the April Spring Loaded event.
DxO Announces Nik Collection 4.2

Nik Tools (now called the Nik collection) has been around since 1995 as an Adobe plugin. Google bought the tools, then dropped them, and DXO rescued the popular photo-editing aids in 2017. They’ve undergone continuous upgrades since then, and this new version will please Mac users with the new M1 chips.
How Effective Are Apple AirTags for Photographers?

Apple’s AirTags offer the ability to track and find anything you attach them to by leveraging the vast worldwide network of Apple mobile devices. As expensive and precious as our photo equipment is, they are an intriguing option for giving ourselves a bit of security and peace of mind. This great video review takes a look at AirTags for photo equipment and how they perform.
Which Apple Computer Is Right for You?

The MacBook Air, MacBook Pro, Mac mini, and iMac. The M1, M1 Pro, and M1 Max. There is certainly no shortage of options when it comes to Apple computers. If you are looking at the vast array of models and wondering which one is right for your work, check out this great video that will give you an overview of the lineup and help you pick the computer for you.
Why Outdoor Photographers Should Consider Buying an Apple Watch

Whether you are shooting landscapes, wildlife, or something else, many photography genres require you to spend a significant amount of times outdoors, sometimes fairly far from civilization. In addition to all your camera gear, there are some tools that can make those treks both easier and safer. This great video makes a case for why an Apple Watch might be an outdoor photographer’s best friend.
Apple iPhone Through the Years: See How Far This Iconic Device Has Come

Apple’s iPhone was first released all the way back in 2007. The original iPhone could be described as being the first-ever smartphone. It was revolutionary because it was a display-dominant device that lacked a number pad. Some even mocked it, saying professionals could never take it seriously. However, the iPhone is more popular than ever before.